Millennials are the generation born between the early-1980s to the mid-1990s, outpacing the Boomers as the largest current generation of consumers.
As for their traveling styles, Millennials value travel the most out of all generations. Many even budget travel into their financial goals. They tend to spend more on their vacations, spending $4,594 in the last year and taking 3.5 tripsaveraging $1,312 on each getaway. And they intend on taking more!
Millennials want specialized experiences.
Many dont seek the traditional beach vacationthey might seek an authentic experience with an undiscovered beach instead. However, most want to see the world and discover the unexpected.
According to the 2017 Portrait of American Travelers, 33% of Millennials say they intend to utilize the services of a travel agent over the next two yearsthats twice as many as Gen Xers (17%) and Baby Boomers (18%). And the How America Travels national study from the American Society of Travel Agents also indicates that Millennials are more likely to use a travel agent. A healthy 44% of them said that using an agent is worth it."
Because this generation wants a unique travel experience, they are more likely to use travel agents than any other U.S. demographic. Let us help you plan your next getaway, we are a free service to you!
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Posted by: Starship Travel
July 17, 2018